is Pro-Vice Chancellor International, Emeritus Professor of English Language and Director of the Liverpool Confucius Institute at The University of Liverpool, where he has worked for 21 years. Before becoming Pro-Vice Chancellor, he was Dean of the Faculty of Arts for three years and Director of the Applied English Studies Unit for ten. He is a Fellow of the Academy of Social Sciences and was awarded an honorary D.Litt by the University of Chester in 2014. He is also a visiting Professor at the University of Lancaster, and co-edits with Professor Tony McEnery a long-running series of books on corpus linguistics. One of his own books on linguistics won the Duke of Edinburgh English Speaking Union Award for best book on the English Language in 1991, and another was shortlisted for the British Association of Applied Linguistics Award for best book on applied linguistics in 2005. He was for ten years the Chief Consultant to Macmillan Publishers on English dictionaries, one of which also won the Duke of Edinburgh English Speaking Union Award for best book on the English Language in its year. When not being an academic, he is a keen member of Rotary International. He has also been at different times in his life a Labour Party constituency chair, a churchwarden, the president of a philatelic society and the editor of a newsletter for the Campaign for Real Ale, called ‘Ale and Hearty’; in connection with this, his fastest selling (and probably best enjoyed) book (While the Sea is Out) was a guide to where readers might find good beer in Southport and the surrounding area.